Build Mind

Sharpen how you think, one mental model at a time.

Cognitive Biases Why Smart People Defend Bad Decisions
Intelligence does not protect a decision from being wrong — it makes the defence of it convincing.

Intelligence does not protect a decision from being wrong — it makes the defence of it more convincing. The me...

Aug 13, 2026
Decision-Making The Decision Framework for Buying a Designer-Inspired Handbag
A cognitive decision framework for handbag purchases — overcoming status bias, applying value-based criteria, and choosing a designer-inspired bag that actually...

A cognitive decision framework for handbag purchases — overcoming status bias, applying value-based criteria,...

Aug 04, 2026
Decision-Making Bocce Ball Court Installation in Tracy
A decision framework for putting a bocce court in a Tracy backyard - separating reversible from irreversible choices, avoiding sunk-cost and anchoring traps, an...

A decision framework for putting a bocce court in a Tracy backyard - separating reversible from irreversible c...

Jul 27, 2026
Decision-Making How to Decide on a Big Backyard Project Without Regret
A clear-thinking guide to making a confident call on a costly backyard project — the decision traps (anchoring, sunk cost, loss aversion) that derail it, and ho...

A clear-thinking guide to making a confident call on a costly backyard project — the decision traps (anchoring...

Jul 23, 2026
Cognitive Biases How to Overcome Confirmation Bias: Four Methods Compared
Considering the opposite, steelmanning, the assigned devil's advocate, and the premortem claim to counter confirmation bias.

Considering the opposite, steelmanning, the assigned devil's advocate, and the premortem all claim to counter...

Jul 20, 2026
Mental Models First-Principles Thinking: How to Reason From the Ground Up
What first-principles thinking is, how it differs from reasoning by analogy, a step-by-step method with a worked example, and the situations where the model mis...

What first-principles thinking is, how it differs from reasoning by analogy, a step-by-step method with a work...

Jul 19, 2026
Mental Models What Is Second-Order Thinking? A Clear Guide
What second-order thinking is, how it differs from first-order thinking, a worked example, and how to develop it — with the best mental models and books to pair...

What second-order thinking is, how it differs from first-order thinking, a worked example, and how to develop...

Jul 16, 2026
Probability & Systems Thinking in Base Rates: The Habit That Fixes Most Bad Predictions
What a base rate is, why your mind ignores the odds that matter, a worked example of base-rate neglect, and how to use reference classes and the outside to make...

What a base rate is, why your mind ignores the odds that matter, a worked example of base-rate neglect, and ho...

Jul 14, 2026